Cotham P, Pickering E, Carney M P, Stoever W W
Tulsa Regional Medical Center, OK.
J Cardiovasc Manag. 1994 Jan-Feb;5(1):17-8, 20-2.
Cardiovascular administrators are being asked to focus on quality, cost-efficient operations of their service lines, to market that service, to secure business through managed-care contracting and to increase direct referral volume.