Bzdak Michael
Executive Director, Global Community Impact Johnson & Johnson, New Brunswick, NJ.
World Health Popul. 2017;17(3):81-92. doi: 10.12927/whp.2017.25303.
As capitalism is being re-invented and the voices of multiple stakeholders are becoming more prevalent and demanding, it is the perfect time for the private sector to embrace large-scale collaboration and a shared sense of purpose. Since the explosive growth of Corporate Social Responsibility (CSR) in the 1990s, a new era of responsibility, purpose and a re-envisioned capitalism are dramatically apparent. Beyond financial support, business leaders have the opportunity to galvanize networks, advocate for regulation and policy change, and form supporting consortia to support global development. The role of the private sector in development has changed significantly from a model of benevolent contributor to a model of collaborator, investor, business partner and exponential value creator. The new era of collaboration should move beyond a shared value mindset to new models of partnership where each contributor plays an equal role in defining challenges and designing solutions with the greater goal of sustainable value creation. Non-Governmental Organizations (NGOs) have the unprecedented opportunity to take leadership roles in engaging the private sector in more game-changing collaborations.
随着资本主义正在被重塑,多个利益相关者的声音变得越来越普遍且要求越来越高,现在正是私营部门开展大规模合作并形成共同目标感的绝佳时机。自20世纪90年代企业社会责任(CSR)爆发式增长以来,一个责任、目标和重新构想的资本主义的新时代显著显现。除了提供资金支持,商业领袖有机会激发网络、倡导监管和政策变革,并组建支持性联盟以支持全球发展。私营部门在发展中的角色已从慈善贡献者模式显著转变为合作者、投资者、商业伙伴和指数级价值创造者模式。合作的新时代应超越共享价值思维,转向新的伙伴关系模式,即每个贡献者在定义挑战和设计解决方案中发挥平等作用,以实现可持续价值创造这一更大目标。非政府组织(NGOs)拥有前所未有的机会在促使私营部门参与更具变革性的合作中发挥领导作用。