Zhang Gang, Li Hao, He Rong, Lu Peng
School of Economics and Management, Shaanxi University of Science and Technology, Xi'an, China.
School of Economics and Management, Xinjiang University, Xinjiang, China.
Complex Intell Systems. 2022;8(2):1369-1387. doi: 10.1007/s40747-021-00595-4. Epub 2021 Dec 17.
The outbreak of COVID-19 has greatly threatened global public health and produced social problems, which includes relative online collective actions. Based on the life cycle law, focusing on the life cycle process of COVID-19 online collective actions, we carried out both macro-level analysis (big data mining) and micro-level behaviors (Agent-Based Modeling) on pandemic-related online collective actions. We collected 138 related online events with macro-level big data characteristics, and used Agent-Based Modeling to capture micro-level individual behaviors of netizens. We set two kinds of movable agents, Hots (events) and Netizens (individuals), which behave smartly and autonomously. Based on multiple simulations and parametric traversal, we obtained the optimal parameter solution. Under the optimal solutions, we repeated simulations by ten times, and took the mean values as robust outcomes. Simulation outcomes well match the real big data of life cycle trends, and validity and robustness can be achieved. According to multiple criteria (spans, peaks, ratios, and distributions), the fitness between simulations and real big data has been substantially supported. Therefore, our Agent-Based Modeling well grasps the micro-level mechanisms of real-world individuals (netizens), based on which we can predict individual behaviors of netizens and big data trends of specific online events. Based on our model, it is feasible to model, calculate, and even predict evolutionary dynamics and life cycles trends of online collective actions. It facilitates public administrations and social governance.
新型冠状病毒肺炎(COVID-19)疫情对全球公共卫生构成了巨大威胁,并引发了社会问题,其中包括相关的网络集体行动。基于生命周期规律,聚焦于COVID-19网络集体行动的生命周期过程,我们对疫情相关的网络集体行动进行了宏观层面分析(大数据挖掘)和微观层面行为分析(基于智能体的建模)。我们收集了138个具有宏观大数据特征的相关网络事件,并利用基于智能体的建模来捕捉网民的微观个体行为。我们设置了两种可移动的智能体,热点(事件)和网民(个体),它们能智能自主地行动。通过多次模拟和参数遍历,我们获得了最优参数解。在最优解下,我们重复模拟十次,并将平均值作为稳健结果。模拟结果与生命周期趋势的真实大数据匹配良好,能够实现有效性和稳健性。根据多个标准(跨度、峰值、比率和分布),模拟结果与真实大数据之间的拟合度得到了充分支持。因此,我们基于智能体的建模很好地把握了现实世界中个体(网民)的微观机制,在此基础上我们可以预测网民的个体行为和特定网络事件的大数据趋势。基于我们的模型,对网络集体行动的演化动态和生命周期趋势进行建模、计算甚至预测是可行的。这有助于公共管理和社会治理。