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数字化如何在新冠疫情期间重塑创业韧性。

How digitalization reinvented entrepreneurial resilience during COVID-19.

作者信息

Santos Susana C, Liguori Eric W, Garvey Erin

机构信息

School of Innovation and Entrepreneurship, Rowan University, United States of America.

Instituto Universitário de Lisboa (ISCTE-IUL), Business Research Unit (BRU-IUL), Lisboa, Portugal.

出版信息

Technol Forecast Soc Change. 2023 Apr;189:122398. doi: 10.1016/j.techfore.2023.122398. Epub 2023 Feb 6.

Abstract

The emergence of new digital technologies has transformed entrepreneurship and, very likely, enabled many new and established ventures to avoid bankruptcy throughout the COVID-19 pandemic. Digital technologies are key to identifying, evaluating and exploiting opportunities, scaling a venture's competitiveness, improving efficiency and innovating, especially during uncertain times. We explore how digital technologies reinvented entrepreneurial resilience during the COVID-19 pandemic and distill the digital artifacts, platforms and infrastructures used by entrepreneurs to demonstrate entrepreneurial resilience. We analyzed 42 reflective interviews featuring successful entrepreneurs from How I Built This "Resilience Series" podcast that explore how entrepreneurs responded to the COVID-19 crisis. We adopted a systematic approach to identify and describe the behaviors, actions and strategies related to digitalization to reinvent the business in the uncertain and resource-constrained context of COVID-19. The data analysis yielded thirteen first-order codes categorized into five second-order themes: creative digital pivoting, digital infrastructures, social impact through digital technology, burdens to digital adoption, and growth through digitalization. These second-order themes reveal to function as both enablers and barriers to entrepreneurial resilience in this adverse context. Our exploratory analysis suggests how digitalization influences entrepreneurial resilience.

摘要

新数字技术的出现改变了创业模式,并且很有可能使许多新创企业和老牌企业在整个新冠疫情期间避免了破产。数字技术是识别、评估和利用机会、提升企业竞争力、提高效率以及创新的关键,尤其是在不确定时期。我们探讨了数字技术如何在新冠疫情期间重塑创业韧性,并提炼出创业者用来展现创业韧性的数字产品、平台和基础设施。我们分析了来自“How I Built This ‘Resilience Series’”播客的42段对成功创业者的反思性访谈,这些访谈探讨了创业者如何应对新冠危机。我们采用了一种系统的方法来识别和描述与数字化相关的行为、行动和策略,以便在新冠疫情不确定且资源受限的背景下重塑企业。数据分析产生了13个一阶编码,分为5个二阶主题:创造性数字转型、数字基础设施、通过数字技术产生的社会影响、数字采用的负担以及通过数字化实现增长。这些二阶主题揭示了在这种不利背景下,它们既是创业韧性的推动因素,也是阻碍因素。我们的探索性分析表明了数字化如何影响创业韧性。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/1e48/9899783/d50ef2050977/gr1_lrg.jpg

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