我们为何分享:关于社交媒体上知识分享意图的系统综述

Why We Share: A Systematic Review of Knowledge-Sharing Intentions on Social Media.

作者信息

Hu Jia, Noor Shuhaida Md

机构信息

School of Communication, Universiti Sains Malaysia, Gelugor 11800, Malaysia.

出版信息

Behav Sci (Basel). 2024 Jul 25;14(8):636. doi: 10.3390/bs14080636.

Abstract

Social media's potential for knowledge dissemination is under-utilized due to limited user participation. This study systematically reviews factors affecting knowledge-sharing intentions on social platforms using the ROSES protocol. We searched Scopus and Web of Science for quality, relevance, and rigor, finding that 65% of the articles shared were published in high-quality journals (Q1 or Q2), with the Journal of Knowledge Management accounting for 15%. Since 2015, 62.5% of research has been published, highlighting increased activity. Quantitative methods dominated (95%), with Zhihu being the most studied platform. We identified four key themes-psychological, technological, environmental, and social-covering 47 determinants centered on trust and attitude, primarily based on individual and social behavior theories. This is the first systematic exploration of elements influencing knowledge-sharing intentions on social media, providing insights to enhance user interaction and guide social media strategies in knowledge-centric organizations.

摘要

由于用户参与度有限,社交媒体在知识传播方面的潜力未得到充分利用。本研究使用ROSES协议系统地回顾了影响社交平台上知识共享意愿的因素。我们在Scopus和科学网中搜索了质量、相关性和严谨性方面的内容,发现所分享文章的65%发表在高质量期刊(Q1或Q2)上,其中《知识管理杂志》占15%。自2015年以来,62.5%的研究已发表,这突出了研究活动的增加。定量方法占主导地位(95%),知乎是研究最多的平台。我们确定了四个关键主题——心理、技术、环境和社会——涵盖了以信任和态度为核心的47个决定因素,主要基于个人和社会行为理论。这是对影响社交媒体上知识共享意愿的因素的首次系统探索,为增强用户互动和指导以知识为中心的组织中的社交媒体策略提供了见解。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/4c57/11351684/e17664d628b2/behavsci-14-00636-g0A1.jpg

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