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Hurley Medical Center report makes fund-raising look like fun. Hackensack, CMH use styles suited to their donors.

作者信息

Botvin J D

出版信息

Profiles Healthc Mark. 2000 Nov-Dec;16(6):21-8, 3.

Abstract

Myriad elements go into making a great fund-raising publication. Judges singled out three reports with content and design clearly aimed at thanking supporters and stimulating the flow of contributions. They are: Hurley Medical Center, Grand Rapids, Mich., first place; Hackensack University Medical Center, Hackensack, N.J., second place; and Clinton Memorial Healthcare Regional Health System Foundation, Wilmington, Ohio, third place.

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