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The academic elite in marketing: linkages among top-ranked graduate programs.

作者信息

Bair J H, Bair K E

机构信息

Department of Sociology and Anthropology, Emporia State University, 1200 Commercial St., Box 4022, Emporia, KS 66801, USA.

出版信息

Psychol Rep. 2001 Feb;88(1):136-8. doi: 10.2466/pr0.2001.88.1.136.

Abstract

The 10 top-ranked graduate programs in marketing, based on a national survey of deans and top administrators, were linked to one another by these programs hiring one another's graduates. Approximately one-half of the faculty members in these 10 programs had graduated from one of these same 10 programs. It is suggested that this linkage helps these programs to maintain and enhance their prestige.

摘要

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