The impact of evidence on teaching healthcare management.

As healthcare management becomes more responsive to market demands, healthcare management education must prepare a more sophisticated and effective product. The author reviews the barriers to change in education and suggests that education will evolve to a new business model emphasizing "small bites" that are directly related to work needs and often learnable at the worksite, as well as integrative materialbest learned in a university environment. The ultimate model will have the following characteristics: 1. Managers' learning will be continuous, and will be recorded in individual certified "life transcripts" of mastery. 2. Learning will be performance driven, where performance is measured as contribution to the employer's goals and the patients' needs. 3. Learning will be flexible as to site, medium, and timing. 4. Managers' learning programs will emphasize recurring evaluation, celebration, and goal-setting.