Is attention enough? A re-examination of the impact of feature-specific attention allocation on semantic priming effects in the pronunciation task.

In a series of articles, Spruyt and colleagues have developed the Feature-Specific Attention Allocation framework, stating that the semantic analysis of task-irrelevant stimuli is critically dependent upon dimension-specific attention allocation. In an adversarial collaboration, we replicate one experiment supporting this theory (Spruyt, de Houwer, & Hermans, 2009; Exp. 3), in which semantic priming effects in the pronunciation task were found to be restricted to stimulus dimensions that were task-relevant on induction trials. Two pilot studies showed the capability of our laboratory to detect priming effects in the pronunciation task, but also suggested that the original effect may be difficult to replicate. In this study, we tried to replicate the original experiment while ensuring adequate statistical power. Results show little evidence for dimension-specific priming effects. The present results provide further insight into the malleability of early semantic encoding processes, but also show the need for further research on this topic.