德国骨科与创伤外科医生的专业社交媒体使用情况:基于问卷调查的横断面研究

Professional Social Media Use Among Orthopedic and Trauma Surgeons in Germany: Cross-Sectional Questionnaire-Based Study.

作者信息

Youssef Yasmin, Gehlen Tobias, Ansorg Jörg, Back David Alexander, Scherer Julian

机构信息

Department of Orthopaedics, Trauma and Reconstructive Surgery, University Hospital Leipzig, Leipzig, Germany.

Center for Musculoskeletal Surgery, Charité - Universitätsmedizin Berlin, Corporate Member of Freie Universität Berlin and Humboldt-Universität zu Berlin, Berlin, Germany.

出版信息

JMIR Form Res. 2024 Apr 19;8:e53336. doi: 10.2196/53336.

Abstract

BACKGROUND

Social media (SM) has been recognized as a professional communication tool in the field of orthopedic and trauma surgery that can enhance communication with patients and peers, and increase the visibility of research and offered services. The specific purposes of professional SM use and the benefits and concerns among orthopedic and trauma surgeons, however, remain unexplored.

OBJECTIVE

This study aims to demonstrate the specific uses of different SM platforms among orthopedic and trauma surgeons in Germany as well as the advantages and concerns.

METHODS

A web-based questionnaire was developed on the use of SM in a professional context by considering the current literature and the authors' topics of interest. The final questionnaire consisted of 33 questions and was distributed among German orthopedic and trauma surgeons via the mail distributor of the Berufsverband für Orthopädie und Unfallchirurgie (Professional Association of Orthopaedic Surgeons in Germany). The study was conducted between June and July 2022. A subgroup analysis was performed for sex (male vs female), age (<60 years vs ≥60 years), and type of workplace (practice vs hospital).

RESULTS

A total of 208 participants answered the questionnaire (male: n=166, 79.8%; younger than 60 years: n=146, 70.2%). In total, all of the participants stated that they use SM for professional purposes. In contrast, the stated specific uses of SM were low. Overall, the most used platforms were employment-oriented SM, messenger apps, and Facebook. Instagram emerged as a popular choice among female participants and participants working in hospital settings. The highest specific use of SM was for professional networking, followed by receiving and sharing health-related information. The lowest specific use was for education and the acquisition of patients. Conventional websites occupied a dominating position, exceeding the use of SM across all specific uses. The key benefit of SM was professional networking. Under 50% of the participants stated that SM could be used to enhance communication with their patients, keep up-to-date, or increase their professional visibility. In total, 65.5% (112/171) of participants stated that SM use was time-consuming, 43.9% (76/173) stated that they lacked application knowledge, and 45.1% (78/173) stated that they did not know what content to post. Additionally, 52.9% (91/172) mentioned medicolegal concerns.

CONCLUSIONS

Overall, SM did not seem to be used actively in the professional context among orthopedic and trauma surgeons in Germany. The stated advantages were low, while the stated concerns were high. Adequate education and information material are needed to elucidate the possible professional applications of SM and to address legal concerns.

摘要

背景

社交媒体(SM)已被视为骨科与创伤外科领域的一种专业交流工具,它可以加强与患者及同行的沟通,并提高研究成果和所提供服务的知名度。然而,骨科与创伤外科医生使用专业社交媒体的具体目的以及其中的益处和担忧仍未得到探索。

目的

本研究旨在展示德国骨科与创伤外科医生对不同社交媒体平台的具体使用情况以及其中的优势和担忧。

方法

通过参考当前文献和作者感兴趣的主题,开发了一份关于在专业背景下使用社交媒体的网络调查问卷。最终问卷包含33个问题,并通过德国骨科与创伤外科医生职业协会的邮件分发系统分发给德国的骨科与创伤外科医生。该研究于2022年6月至7月进行。对性别(男 vs 女)、年龄(<60岁 vs ≥60岁)和工作场所类型(诊所 vs 医院)进行了亚组分析。

结果

共有208名参与者回答了问卷(男性:n = 166,79.8%;年龄小于60岁:n = 146,70.2%)。总体而言,所有参与者均表示他们出于专业目的使用社交媒体。相比之下,社交媒体的具体使用情况较少。总体而言,使用最多的平台是面向就业的社交媒体、即时通讯应用程序和Facebook。Instagram在女性参与者和在医院工作的参与者中成为受欢迎的选择。社交媒体的最高具体用途是专业网络建设,其次是接收和分享健康相关信息。最低的具体用途是教育和获取患者。传统网站占据主导地位,在所有具体用途方面都超过了社交媒体的使用。社交媒体的主要益处是专业网络建设。不到50%的参与者表示社交媒体可用于加强与患者的沟通、跟上最新情况或提高他们的专业知名度。总体而言,65.5%(112/171)的参与者表示使用社交媒体很耗时,43.9%(76/173)的参与者表示他们缺乏应用知识,45.1%(78/173)的参与者表示他们不知道发布什么内容。此外,52.9%(91/172)提到了法医学方面的担忧。

结论

总体而言,在德国骨科与创伤外科医生的专业背景中,社交媒体似乎并未得到积极使用。所提及的优势较低,而担忧较高。需要充分的教育和信息材料来阐明社交媒体可能的专业应用并解决法律方面的担忧。

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