Burns J
Mod Healthc. 1992 Aug 3;22(31):68, 72.
In a response to public criticism of spiraling healthcare costs, a handful of hospitals have cut room rates and other patient charges in an effort to make their services more affordable, allowing the facilities to use their low-cost image as a marketing tool. To help keep a lid on their prices, the hospitals are focusing on slashing administrative costs while investing in outpatient and home healthcare services.
为回应公众对医疗费用不断攀升的批评，一些医院已下调病房费用及其他患者收费，以使服务更具可承受性，从而将自身低成本形象用作营销工具。为控制价格，这些医院正专注于削减行政成本，同时投资于门诊和家庭医疗服务。
