Kothari M P, Kothari V
Duke University, Durham, NC, USA.
J Hosp Mark. 1997;12(1):23-32.
The healthcare industry in the United States is faced with many strategic challenges, because of the nation's growing culturally diverse population. Growing cultural diversity now calls for better trained medical staff that is capable of handling language, religious and cultural differences. In the rural communities, where cultural diversity is rapidly becoming a demographic fact, small hospitals with limited resources are especially confronted with medical challenges for which they seem to be least prepared. Based on an exploratory research that includes a study of small town hospitals, this paper provides insights into cross-cultural problems facing healthcare professionals in small communities. The paper highlights also the ways in which hospitals are responding to such challenges.
由于美国人口在文化上日益多样化，美国的医疗保健行业面临着许多战略挑战。文化多样性的不断增加现在需要训练有素的医务人员，他们能够处理语言、宗教和文化差异。在农村社区，文化多样性正迅速成为一个人口统计学事实，资源有限的小型医院尤其面临着他们似乎最没有准备的医疗挑战。基于一项包括对小镇医院进行研究的探索性研究，本文深入探讨了小社区医疗保健专业人员面临的跨文化问题。本文还强调了医院应对此类挑战的方式。
