年度电视募捐活动满足了医院和当地有线电视的需求。
Annual telethon meets needs of hospital, local cable TV.
作者信息
La Mont J
出版信息
Fund Raising Manage. 1979 May-Jun;10(2):16, 18, 20 passim.
PMID:10241132
Abstract
For the past five years, this New Jersey private hospital and the local cable TV station have teamed up to produce a successful telethon--complete with handsome stars, dancing girls, clowns and kiddies, busy phones and a toteboard that climbed to the $26,000 mark last September.
摘要
在过去五年里，这家新泽西的私立医院与当地有线电视台合作，成功举办了一场马拉松式电视广播募捐节目——有英俊的明星、跳舞的女孩、小丑和儿童，热线电话不断，还有一块计分牌，去年9月其筹款额攀升至2.6万美元。
Zotero 插件