Baker J W
Psychiatr Hosp. 1986 Summer;17(3):137-9.
Hospitals doing business is good business. Hospitals that use their professional staff to enhance their interface with industry are usually pleased with the outcome. Health care professionals must reach beyond their doors and be willing to understand the needs of a large corporate bureaucracy and the aspiring entrepreneur. Using hospital professionals in a consultative model with gatekeepers of industry is an ideal way to market and enhance the hospital's image in the community. Professionals employed by private hospitals are usually quite willing to expand their roles into the community as trainers, consultants, educators, diagnosticians, and treatment resource consultants to the business world. Business people understand business problems, and health care is a business issue as well as a humanitarian issue. In the current climate of cost containment, the hospital's ability to help the business work with paying for health care, if properly presented, will be welcomed.
医院开展业务是件好事。那些利用专业人员来加强与行业联系的医院通常对结果很满意。医疗保健专业人员必须走出医院大门,愿意去了解大型企业官僚机构和有抱负的企业家的需求。以咨询模式让医院专业人员与行业把关人合作,是在社区推广并提升医院形象的理想方式。私立医院雇佣的专业人员通常很愿意在社区拓展角色,成为企业界的培训师、顾问、教育工作者、诊断师和治疗资源顾问。商界人士了解商业问题,而医疗保健既是一个商业问题,也是一个人道主义问题。在当前成本控制的大环境下,如果能恰当地展示,医院帮助企业解决医疗保健费用支付问题的能力会受到欢迎。