Healthc Benchmarks. 1999 Jan;6(1):1-4.
The aging of baby boomers and the rise in popularity of the internet are creating a new kind of consumer who demands quality, service, and convenience from health care. To find out how to meet those demands, providers are beginning to benchmark with retail companies experienced in catering to consumers. Retailers can offer help for such processes as inpatient admitting, marketing, billing, sales, product development, and recruiting and retaining employees.
婴儿潮一代的老龄化以及互联网普及率的提高正在催生一种新型消费者，他们对医疗保健的质量、服务和便利性提出了要求。为了找出如何满足这些需求，医疗服务提供者开始与在迎合消费者方面经验丰富的零售公司进行对标。零售商可以为住院登记、营销、计费、销售、产品开发以及招聘和留住员工等流程提供帮助。
