Mitra Amal K, Khoury Amal J, Carothers Cathy, Foretich Camille
Center for Community Health, University of Southern Mississippi, Hattiesburg, MS 39406-5122, USA.
South Med J. 2003 Feb;96(2):168-71. doi: 10.1097/01.SMJ.0000053675.41623.15.
Mississippi was selected as a pilot state in the national breastfeeding promotion campaign titled Loving Support Makes Breastfeeding Work (LSMBW). To reinforce the national LSMBW project, the Mississippi Women, Infants and Children (WIC) Breastfeeding Promotion Project Team developed a comprehensive program that included patient and family education, staff training, public awareness activities, health professional outreach, and partnerships with the community. The program also implemented a breastfeeding-friendly clinic environment project and a videotape project. This study was conducted to evaluate the impact of Mississippi's LSMBW activities among WIC breastfeeding coordinators in the United States.
The cross-sectional study was performed with the use of a mailed, self-administered questionnaire.
Representatives of 50 state WIC agencies returned the survey. Of these 50 agencies, 36 (72%) had effectively used education materials created by the state of Mississippi. Breastfeeding coordinators reported that among the campaign activities, staff training, community outreach, and peer counseling were most beneficial. They also identified the videotape project developed by Mississippi as useful in addressing barriers to breastfeeding and in training support groups, staff, and health care professionals.
This study showed that Mississippi's outreach activities and motivational videotape had a positive impact on coordinators' promotion of breastfeeding.
密西西比州被选为全国母乳喂养促进活动“关爱支持助力母乳喂养成功”（LSMBW）的试点州。为加强全国性的LSMBW项目，密西西比州妇女、婴儿与儿童（WIC）母乳喂养促进项目团队制定了一项综合计划，其中包括患者及家庭教育、员工培训、公众意识活动、卫生专业人员推广以及与社区建立伙伴关系。该计划还实施了一个母乳喂养友好型诊所环境项目和一个录像带项目。开展本研究以评估密西西比州LSMBW活动在美国WIC母乳喂养协调员中的影响。
采用邮寄的自填式问卷进行横断面研究。
50个州WIC机构的代表回复了调查。在这50个机构中，36个（72%）有效使用了密西西比州制作的教育材料。母乳喂养协调员报告称，在活动中，员工培训、社区推广和同伴咨询最有益处。他们还认为密西西比州开发的录像带项目在解决母乳喂养障碍以及培训支持小组、员工和医护人员方面很有用。
本研究表明，密西西比州的推广活动和激励性录像带对协调员促进母乳喂养产生了积极影响。
