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非营利部门的千亿美元机遇。

The nonprofit sector's $100 billion opportunity.

作者信息

Bradley Bill, Jansen Paul, Silverman Les

机构信息

Allen & Company, New York, USA.

出版信息

Harv Bus Rev. 2003 May;81(5):94-103, 130.

Abstract

Imagine what an extra $100 billion a year could do for philanthropic and other nonprofit institutions. According to a new study, the nonprofit sector could free that amount--maybe even more--by making five changes in the way it operates. The study asked two central questions: Does the sector's money flow from its source to its ultimate use as efficiently and effectively as possible? If not, where are the big opportunities to increase social benefit? According to former senator Bill Bradley and McKinsey's Paul Jansen and Les Silverman, nonprofits could save roughly $25 billion a year by changing the way they raise funds. By distributing funds more quickly, they could put an extra $30 billion to work. Organizations could generate more than $60 billion a year by streamlining and restructuring the way in which they provide services and by reducing administrative costs. And they could free up even more money--an amount impossible to estimate--by better allocating funds among service providers. The authors admit that making those changes won't be easy. The nonprofit world, historically seen as a collection of locally focused charities, has become an enormous sector, but it lacks the managerial processes and incentives that help keep the for-profit world on track. And when the baby boomers start to retire in less than a decade, public budgets will be squeezed even more than they are today. If the nonprofit sector is to help the nation cope with the stresses ahead, it must become more efficient and challenge its traditional concepts of stewardship.

摘要

想象一下,每年额外增加的1000亿美元能为慈善机构和其他非营利性组织带来什么。根据一项新研究,非营利部门可以通过在运营方式上做出五项改变来腾出这笔资金——甚至可能更多。该研究提出了两个核心问题:该部门的资金从来源到最终用途的流动是否尽可能高效和有效?如果不是,增加社会效益的重大机会在哪里?据前参议员比尔·布拉德利以及麦肯锡的保罗·詹森和莱斯·西尔弗曼称,非营利组织通过改变筹资方式每年可节省约250亿美元。通过更快地分配资金,它们可以让额外的300亿美元发挥作用。各组织通过精简和重组服务提供方式以及降低行政成本,每年可以创造超过600亿美元的收入。而且,通过在服务提供商之间更好地分配资金,它们可以腾出更多资金——数额难以估计。作者承认做出这些改变并不容易。非营利领域历来被视为由专注于本地的慈善机构组成的集合体,如今已成为一个庞大的部门,但它缺乏有助于营利领域保持正轨的管理流程和激励措施。而且,在不到十年的时间里婴儿潮一代开始退休时,公共预算将比现在受到更大挤压。如果非营利部门要帮助国家应对未来的压力,它就必须提高效率并挑战其传统的管理理念。

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