Moore Don A, Kim Tai Gyu
Graduate School of Industrial Administration, Carnegie Mellon University, Pittsburgh, PA 15213, USA.
J Pers Soc Psychol. 2003 Dec;85(6):1121-35. doi: 10.1037/0022-3514.85.6.1121.
Four experiments explored the psychological processes by which people make comparative social judgments. Each participant chose how much money to wager on beating an opponent on either a difficult or a simple trivia quiz. Quiz difficulty did not influence the average person's probability of winning, yet participants bet more on a simple quiz than on a difficult quiz in the first 3 experiments. The results suggest that this effect results from a tendency to attend more closely to a focal actor than to others. Experiment 4 directly manipulated focusing; when participants were led to focus on the opponent instead of themselves, the effect was reversed. The discussion relates the results to other literatures including overly optimistic self-evaluation, false consensus, overconfidence, and social comparison.
四项实验探究了人们进行比较性社会判断的心理过程。每位参与者选择在一场难度大或难度小的知识问答竞赛中,押注多少钱来击败对手。问答竞赛的难度并不影响普通人获胜的概率,但在前三项实验中,参与者在简单问答竞赛上的押注比在难度大的问答竞赛上更多。结果表明,这种效应源于人们倾向于更密切地关注焦点人物而非他人。实验4直接操纵了关注点;当参与者被引导去关注对手而非自己时,这种效应就逆转了。讨论将结果与包括过度乐观的自我评价、错误共识、过度自信和社会比较在内的其他文献联系起来。