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[平面媒体对兽医学的认知]

[The perception of veterinary medicine in the print media].

作者信息

Dünnebier K, Fries R

机构信息

Institut für Fleischhygiene und -technologie, Fachbereich Veterinärmedizin, Freie Universität Berlin.

出版信息

Dtsch Tierarztl Wochenschr. 2005 Jan;112(1):24-7.

PMID:15714873
Abstract

Between January 2000 and October 2003, a print media data bank on published contributions was screened for the German key words "Tierarzt/Tierärztin" and "Veterinär/Veterinärin" (veterinary surgeon) and related items. 267 articles have been found. Regarding the contents, the articles were characterised according to the content (VPH, surgeons, other), and the cause of the article. Regarding the surgeon part, mostly companion animals are dealt with. If it comes to VPH, primarily so called scandals such as misuse of therapeuticals or epidemics (BSE, FMD) have been reported. In the first instance these articles reflect only a temporary interest, and they do not give real insight into the daily work of the profession. As a consequence, public intelligence on veterinary medicine may be misled by such press articles, possibly generating wrong expectations in young people who might start with veterinary medicine. Institutional bodies should provide information, which covers the subject in a more realistic way in order to prevent a wrong understanding of the profession and to offer the whole scope of the public functions of veterinary medicine.

摘要

在2000年1月至2003年10月期间,对一个已发表文献的印刷媒体数据库进行筛选,查找德语关键词“Tierarzt/Tierärztin”和“Veterinär/Veterinärin”(兽医)以及相关条目。共找到267篇文章。就内容而言,这些文章根据其内容(兽医公共卫生、外科医生、其他)以及文章来源进行了分类。在外科医生部分,主要涉及伴侣动物。在兽医公共卫生方面,主要报道了诸如治疗药物滥用或流行病(疯牛病、口蹄疫)等所谓的丑闻。这些文章首先仅反映了一时的兴趣,并未真正深入了解该职业的日常工作。因此,此类新闻报道可能会误导公众对兽医学的认知,可能会让可能开始从事兽医学的年轻人产生错误期望。机构应提供以更现实方式涵盖该主题的信息,以防止对该职业的误解,并全面展示兽医学的公共职能。

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