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The Wellmark and University of Iowa partnership: an innovative model for collaboration between Blue Cross-Blue Shield plans and colleges.

作者信息

Prybil Lawrence, Charlton Mary, Roberts Peter

机构信息

University of Iowa College of Public Health, Iowa City 52242, USA.

出版信息

Inquiry. 2006;43(4):309-14. doi: 10.5034/inquiryjrnl_43.4.309.

DOI:10.5034/inquiryjrnl_43.4.309
PMID:17354367
Abstract

Wellmark Blue Cross-Blue Shield and the University of Iowa College of Public Health share a strong commitment to improving the health of communities they serve in Iowa and South Dakota. Beginning in 2002, these organizations forged an innovative partnership through which they annually select several collaborative projects that are congruent with their respective missions and address clearly defined needs. The outcomes of their joint efforts toward the partnership's goals are formally assessed on an annual basis. This cooperative arrangement has proven to be workable and beneficial, and may have applications in other settings.

摘要

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