Disposable nappy manufacturers are coming under increasing pressure from the environmental lobby. Now the Women's Environmental Network (WEN) has hauled Proctor & Gamble before the Advertising Standards Authority. WEN says the company is making false claims about the environmental impact of its Pampers disposable nappies. P&G's claims are endorsed by both the National Childbirth Trust and the Worldwide Fund for Nature. Have the faeces hit the fan? And how much dirt will stick to charities and professional organisations--including the HVA--who accept sponsorship from the company?
一次性尿布制造商正面临来自环保游说团体越来越大的压力。如今,妇女环境网络(WEN)已将宝洁公司告到了广告标准管理局。WEN称该公司就其帮宝适一次性尿布对环境的影响作出了虚假声明。宝洁公司的说法得到了全国生育信托基金和世界自然基金会的认可。是不是出大乱子了?又会有多少负面消息会沾到接受该公司赞助的慈善机构和专业组织——包括暖通空调协会(HVA)——身上呢?