Baghurst Timothy, Carlston David, Wood Julie, Wyatt Frank B
Department of Health Science, Kinesiology, Recreation, and Dance, University of Arkansas, Fayetteville, Arkansas 72701, USA.
J Adolesc Health. 2007 Dec;41(6):613-5. doi: 10.1016/j.jadohealth.2007.07.013.
This study investigated the preference and reasoning of 176 preadolescent and adolescent males when presented with original and current action figures that had statistically different physiques. Current action figures were perceived as significantly more muscular and healthier. Participants also preferred to resemble current action figures citing muscularity and size for their preference.