Developing a tissue donation advocacy program in a rural emergency department.

Although major strides have been made with regard to organ and tissue donation, there continues to be a lack of available donors. Currently more than 100,000 persons are awaiting a life-saving transplant, and 1 million others have conditions such as blindness, dermal burns, and malfunctioning heart valves that could be improved with a tissue transplant. Because approximately 40 persons can benefit from just one donor and because many families are comforted knowing that their loved one was able to help others in need, tissue donation efforts are a priority for health care professionals. A limited number of emergency departments across the United States have developed programs in which nurses introduce tissue donation to families after cardiac death occurs. The concept of emergency nurse-initiated tissue donation dialogues with family members is relatively new. As a result, few resources, literature, and programs are available, and thus guidance and support in the development of future programs are needed. This article discusses the development and implementation of a tissue donation advocacy program in a rural emergency department. Planning, training, and recommendations for others wishing to implement a similar program are highlighted. Preliminary outcome information and planned evaluations are included.