Prescrire Int. 2011 Jun;20(117):166.
The Swiss authorities have tried to make drug advertising less misleading by insisting that it be evidence-based. However, a study conducted 3 years after the legislation was enacted showed that half of the claims made in drug ads were not backed up by the references cited or were based on biased information.
瑞士当局试图通过坚持药品广告须以证据为基础，来减少其误导性。然而，在该立法颁布三年后进行的一项研究表明，药品广告中的宣称有一半没有所引用的参考文献支持，或者是基于有偏见的信息。
