Moore M B, Sørensen M, Adebajo C F
Program for Appropriate Technology in Health PATH, Washington, DC 20036.
World Health Forum. 1990;11(3):302-7.
Printed materials meant to convey health messages are apt to make a more striking and lasting impression on their audience if they are well illustrated. But coming up with good illustrations takes time, effort and care. The Program for Appropriate Technology in Health (PATH) has found that the best way of ensuring that illustrations will be understood and accepted is to develop them with the help of representatives of the target audience.
旨在传达健康信息的印刷材料如果配有精美的插图,往往会给受众留下更深刻、更持久的印象。但是,创作出好的插图需要时间、精力和细心。健康适宜技术规划署(PATH)发现,确保插图能够被理解和接受的最佳方法是在目标受众代表的帮助下进行创作。