Avian learning favors colorful, not bright, signals.

A few colors, such as red and yellow, are commonly found in aposematic (warning) signaling across taxa, independent of evolutionary relationships. These colors have unique traits (i.e., hue, brightness) that aid in their differentiation, and perhaps, their effectiveness in promoting avoidance learning. This repeated use calls into question the influence of selection on specific warning colors adopted by aposematic prey-predator systems. To disentangle the influence of color characteristics on this process, we trained week-old chickens (Gallus gallus domesticus) to learn to avoid distasteful food that was associated with one of three color signals (yellow, white, red) that varied in both hue and in brightness in order to assess which of these traits most influenced their ability to learn avoidance. Our results show that while chicks learned to avoid all three colors, avoidance was based on the hue, not brightness of the different signals. We found that yellow was the most effective for avoidance learning, followed by red, and finally white. Our results suggest that while these three colors are commonly used in aposematic signaling, predators' ability to learn avoidance differs among them. These results may explain why yellow is among the most common signals across aposematic taxa.