Programa de Pós-Graduação em Química do Instituto de Química, Universidade do Estado do Rio de Janeiro (UERJ), Rua São Francisco Xavier, 524 Pavilhão Haroldo Lisboa da Cunha, 20559-900, RJ, Brazil.
Instituto do Mar, Universidade Federal de São Paulo (IMAR-UNIFESP), Rua Maria Máximo, 11030-100, Santos, SP, Brazil.
J Hazard Mater. 2019 Mar 15;366:714-722. doi: 10.1016/j.jhazmat.2018.12.052. Epub 2018 Dec 17.
Concerns about plastic pollution and global public policies have encouraged consumers to acquire environmentally friendly products. Thus, products made of biodegradable plastics have been preferred by the public, despite their costs. However, greenwashing practices, promising more environmental benefits than the products actually offer, has become frequent. Nevertheless, no studies assessing the occurrence of greenwashing in commercial plastic products sold in large world economies have been performed. The present study aimed to experimentally evaluate alterations in structure and chemical composition of selected plastic products marketed in Canada, USA and Brazil. The aging experiments carried out by seawater immersion for 180 days showed no evidence of degradation in 4 out of the 6 studied samples, despite product claims of biodegradability or 100% degradability status. This finding denotes unequivocal greenwashing practices, even including bags made of polyethylene, an ordinary non-biodegradable polymer. Thus, the inadequate adoption of green marketing is deceiving to consumers and may lead to improper disposal of these materials. These practices are highly counterproductive in view of the global public policies recently adopted to control plastic pollution. Therefore, considering the technologies currently available for identification of polymers, a strict control should be exercised over products that claim biodegradable status.
对塑料污染和全球公共政策的担忧促使消费者购买环保产品。因此,尽管生物降解塑料产品的成本更高,但还是受到了公众的青睐。然而,绿色洗地行为(承诺提供比产品实际提供更多的环境效益)变得越来越频繁。然而,目前还没有研究评估在加拿大、美国和巴西等大型世界经济体销售的商业塑料产品中是否存在绿色洗地行为。本研究旨在通过对在加拿大、美国和巴西销售的选定塑料产品进行海水浸泡 180 天的老化实验,评估其结构和化学成分的变化。尽管有 6 个研究样本中的 4 个声称具有生物降解性或 100%可降解性,但实验结果表明,在 180 天的海水浸泡后,这 4 个样本均没有出现降解的迹象。这一发现表明存在明确的绿色洗地行为,甚至包括由聚乙烯制成的普通不可生物降解的袋子。因此,绿色营销的不当采用会欺骗消费者,并可能导致这些材料的不当处理。考虑到最近为控制塑料污染而采取的全球公共政策,这些做法是适得其反的。因此,考虑到目前可用于识别聚合物的技术,应该对声称具有生物降解性的产品进行严格控制。