'Mama Don't Preach': Young Adults' Perceptions of Maternal Messages about Underage Drinking.

College students commonly report that their parents provide advice about how to drink safely; however, there is very little research exploring the content of parent-child harm-reduction conversations. The present study explores the types of advice mothers provide underage college students about drinking. A random sample of college students (ages 18 to 20) completed an online survey about their alcohol use and conversations they had with their mother about alcohol. Students' perceptions of mother-child harm-reduction conversations include the themes of: . Discussion of specific protective behavioral strategies was most common for female students and students who reported binge drinking. Mothers did not typically address how to implement harm-reduction strategies effectively. The findings have implications for the assessment of harm-reduction communication between parents and emerging adult children.