In many different cultures, some men express sexual interest in male-to-feminine (MtF) transgender individuals, but others do not. We examined whether, in Samoa, men who are sexually interested in fa'afafine (Samoan MtF transgender individuals) (MSF; N = 40) differed from men who were exclusively sexually interested in women (MSW; N = 41) in terms of their self-reported sexual attraction and viewing times responses to images of MtF transgender individuals who were feminine (e.g., had feminine hairstyles, makeup) but had not undergone gender-affirming surgeries (e.g., breast augmentation), cisgender women, and cisgender men. MSF reported that images of MtF transgender individuals were sexually attractive, although somewhat less attractive than images of cisgender women. In contrast, MSW reported that images of cisgender women were sexually attractive, but images of MtF transgender individuals were not. The groups did not differ in their sexual attraction ratings of men, which were uniformly low. MSF viewed MtF transgender individuals and cisgender women for a similar length of time and viewed both longer than cisgender men. In contrast, MSW viewed cisgender women longer than MtF transgender individuals and they viewed MtF transgender individuals longer than cisgender men. The present study indicates that responses to MtF transgender individuals vary among Samoan men who share a sexual preference for women.