Zhang Yaowen
School of Economics, Xi'an University of Finance and Economics, Xi'an, China.
Front Psychol. 2022 Jul 13;13:921237. doi: 10.3389/fpsyg.2022.921237. eCollection 2022.
Enterprise performance is a critical component of any organizational success that is directly affected by its employees and the culture prevailing in the organizations. In order to gain strategic advantage from the employee brand equity it is important that organizations make efforts in retaining such employees that benefit the organizations. Therefore, this research examines the impact of employee brand equity and knowledge sharing culture on the enterprise performance with the mediating role of innovative capabilities. A self-administered survey was conducted among the 323 employees of information technology sector working in the software houses in China. Smart PLS has been used to analyze the data through partial least square structural equation modeling. Results of the study have demonstrated that knowledge sharing culture plays a significant role in the enterprise performance while employee brand equity could not find statistically significant impact on enterprise performance. In addition, the SEM analysis further showed that employee brand equity and knowledge sharing culture play a significant role in the innovative capabilities. Results also revealed that innovative capabilities mediate the effect of employee brand equity and knowledge sharing culture variables on the enterprise performance. This research enriches the literature by examining the role of knowledge sharing culture in enterprise performance and innovative capabilities. This research further offers certain implications for the human resource department in developing their human resources. This can be achieved by availing the maximum skills of the branded employees by creating learning opportunities for the other employees through training sessions where they help and share their experiences.
企业绩效是任何组织成功的关键组成部分，它直接受到员工以及组织中盛行文化的影响。为了从员工品牌资产中获得战略优势，组织努力留住对自身有益的员工非常重要。因此，本研究考察了员工品牌资产和知识共享文化对企业绩效的影响，并探讨创新能力在其中的中介作用。对中国软件公司信息技术部门的323名员工进行了一项自填式调查。运用Smart PLS通过偏最小二乘结构方程模型对数据进行分析。研究结果表明，知识共享文化对企业绩效具有显著作用，而员工品牌资产对企业绩效的影响在统计上不显著。此外，结构方程模型分析进一步表明，员工品牌资产和知识共享文化对创新能力具有显著作用。结果还显示，创新能力在员工品牌资产和知识共享文化变量对企业绩效的影响中起中介作用。本研究通过考察知识共享文化在企业绩效和创新能力中的作用，丰富了相关文献。本研究还为人力资源部门开发人力资源提供了一定的启示。这可以通过为其他员工创造学习机会，利用品牌员工的最大技能来实现，例如通过培训课程，让他们相互帮助并分享经验。
