Khan Sabrina, Yee Danielle, Khan Samiya, Mehta Manan, Zagona-Prizio Caterina, Maynard Nicole, Reddy Rasika, Armstrong April W
Keck School of Medicine, University of Southern California, Los Angeles, California, USA.
Long School of Medicine, San Antonio, Texas, USA.
Pediatr Dermatol. 2022 Nov;39(6):920-922. doi: 10.1111/pde.15106. Epub 2022 Aug 17.
We conducted a cross-sectional study to compare viewer engagement, content quality and viewer experience of eczema related medical content on TikTok between health care professionals and non-health care professionals. Compared to non-health care professionals, health care professionals created videos of higher quality and superior viewing experience. Viewer engagement did not differ significantly between videos made by health care professionals and non-health care professionals. Overall, content creators should focus on producing comprehensive, evidence-based videos.
我们进行了一项横断面研究,以比较医疗保健专业人员和非医疗保健专业人员在TikTok上发布的湿疹相关医学内容的观众参与度、内容质量和观众体验。与非医疗保健专业人员相比,医疗保健专业人员制作的视频质量更高,观看体验更好。医疗保健专业人员和非医疗保健专业人员制作的视频在观众参与度上没有显著差异。总体而言,内容创作者应专注于制作全面、基于证据的视频。