Rekha I S, Shetty Jyothi, Basri Savitha
Manipal Institute of Management, Manipal Academy of Higher Education, Manipal, Karnataka India.
Department of Commerce, Manipal Academy of Higher Education, Manipal, Karnataka India.
Educ Inf Technol (Dordr). 2023;28(4):4265-4286. doi: 10.1007/s10639-022-11308-w. Epub 2022 Oct 14.
In recent years, there has been an increasing interest in understanding the Massive open online courses (MOOCs) due to its gaining popularity. Even though the number of online platforms and programs has grown during the COVID-19 pandemic, there is still a high rate of dropout and non-completion. In this work, the expectation-confirmation model is combined with MOOC features such as perceived openness, perceived reputation, and other factors i.e., perceived enjoyment, and perceived computer self-efficacy to investigate the learner's continued intention to use MOOC. A survey was undertaken and the data was collected from 383 students pursuing their degrees (undergraduate and post-graduate) in Karnataka state, India. The collected data were analyzed with structural equation modelling in Smart PLS 3. The study confirms a significant influence of confirmation and perceived usefulness on satisfaction, and direct significant influence of perceived computer self-efficacy, satisfaction, and perceived usefulness on continuance intention. Also, the results demonstrated the significant influence of confirmation on perceived enjoyment and usefulness and the effect of computer self-efficacy on usefulness. The findings in this study indicate that the MOOC platforms should focus on confirming learner expectations and the usefulness of courses to ensure student satisfaction and continuance of courses.
近年来,由于大规模开放在线课程(MOOCs)日益普及,人们对其的兴趣也与日俱增。尽管在新冠疫情期间在线平台和课程数量有所增加,但辍学率和未完成率仍然很高。在这项研究中,期望确认模型与MOOC的特征(如感知开放性、感知声誉)以及其他因素(如感知乐趣和感知计算机自我效能感)相结合,以调查学习者继续使用MOOC的意愿。我们开展了一项调查,并从印度卡纳塔克邦攻读学位(本科和研究生)的383名学生中收集了数据。使用Smart PLS 3中的结构方程模型对收集到的数据进行了分析。该研究证实了确认和感知有用性对满意度有显著影响,以及感知计算机自我效能感、满意度和感知有用性对持续意愿有直接显著影响。此外,结果还表明确认对感知乐趣和有用性有显著影响,以及计算机自我效能感对有用性有影响。本研究的结果表明,MOOC平台应专注于确认学习者的期望和课程的有用性,以确保学生满意度和课程的持续开展。