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当被助推者成为助推者:探索自我助推以促进水果摄入的使用。

When nudgees become nudgers: Exploring the use of self-nudging to promote fruit intake.

机构信息

Consumption and Healthy Lifestyles Group, Wageningen University and Research, Wageningen, The Netherlands.

Biometris, Wageningen University and Research, Wageningen, The Netherlands.

出版信息

Appl Psychol Health Well Being. 2023 Nov;15(4):1714-1732. doi: 10.1111/aphw.12464. Epub 2023 Jun 19.

DOI:10.1111/aphw.12464
Abstract

The current study explored (1) the immediate and prolonged effects of self-nudges promoting fruit intake in the home environment, (2) whether the effect of self-nudges on fruit intake persists after self-nudges are no longer used (i.e. a temporal spillover effect) and (3) whether self-nudges can install healthy eating habits that, in turn, explain the temporal spillover effect. Participants (N = 331) were randomly assigned to either a control or self-nudge condition in which they had to choose a self-nudge promoting fruit consumption for 8 weeks. Thereafter, participants were asked to remove the self-nudge for 1 week to assess a possible temporal spillover effect. Results showed a positive effect of the self-nudges on fruit consumption right after implementation that continued during the 8 weeks in which the self-nudge was implemented, which was accompanied by an increase in fruit intake habit strength. However, a mixed picture emerged regarding the temporal spillover effect and no support was found for a mediation effect of habit strength. Although this study is only a first exploration of self-nudging to increase healthy food consumption, results indicate that self-nudging may be a promising extension of traditional nudging that can influence behaviour beyond out-of-home settings.

摘要

本研究探讨了(1)在家庭环境中自我提示促进水果摄入的即时和长期效果,(2)自我提示对水果摄入的影响是否会在不再使用自我提示后持续(即时间溢出效应),以及(3)自我提示是否可以养成健康的饮食习惯,从而解释时间溢出效应。参与者(N=331)被随机分配到对照组或自我提示组,他们必须在 8 周内选择一种自我提示来促进水果消费。之后,要求参与者移除自我提示一周,以评估可能的时间溢出效应。结果显示,自我提示对水果消费有积极影响,这种影响在实施后的 8 周内持续存在,同时水果摄入量习惯强度也有所增加。然而,时间溢出效应的结果喜忧参半,习惯强度的中介效应也没有得到支持。尽管这项研究只是对自我提示以增加健康食品消费的初步探索,但结果表明,自我提示可能是对传统提示的一种有前途的扩展,可以影响家庭以外环境之外的行为。

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