Jarić Ivan, Crowley Sarah L, Veríssimo Diogo, Jeschke Jonathan M
Université Paris-Saclay, CNRS, AgroParisTech, Ecologie Systématique Evolution, Gif-sur-Yvette, France; Biology Centre of the Czech Academy of Sciences, Institute of Hydrobiology, České Budějovice, Czech Republic.
Centre for Geography and Environmental Science, University of Exeter, Penryn Campus, Penryn, UK.
Trends Ecol Evol. 2024 Feb;39(2):106-108. doi: 10.1016/j.tree.2023.12.002. Epub 2024 Jan 16.
Flagship species are a highly effective approach in conservation. We propose the distinct but complementary concept of flagship events: natural or anthropogenic occurrences that attract public attention. Flagship events have high potential value for biodiversity conservation by engaging people with wildlife and helping to garner support for conservation efforts.