Castleden W M, Nourish D J, Woodward S D
Med J Aust. 1985 Mar 4;142(5):305-8. doi: 10.5694/j.1326-5377.1985.tb113368.x.
The number of cigarette and tobacco advertisements in the major Western Australian newspapers was counted for the six-month period June to November in the years 1981 and 1983. The latter period covered the introduction of the Western Australian Government's Tobacco (Promotion and Sales) Bill 1983 and the debate surrounding it. The change in the volume of cigarette advertising in Western Australia in those two years was compared with that which occurred in comparable Queensland papers in the same period. Three major factors emerged: (i) the volume of cigarette advertising was much higher in Western Australia in 1983 compared with 1981; (ii) the volume of advertising increased markedly in Western Australia when legislative action was threatened, and remained at very high levels until the Bill failed; and (iii) the number of cigarette advertisements placed in the Queensland papers surveyed fell between 1981 and 1983. The findings are presented in support of the view that the tobacco industry made a powerful and organized attack to defeat the proposed legislation; the means it adopted to do this are discussed.
统计了1981年和1983年6月至11月这六个月期间西澳大利亚州各大报纸上香烟和烟草广告的数量。后一时期涵盖了西澳大利亚州政府1983年《烟草（促销与销售）法案》的出台以及围绕该法案的辩论。将这两年中西澳大利亚州香烟广告量的变化与同期昆士兰州类似报纸上的变化进行了比较。出现了三个主要因素：（i）与1981年相比，1983年西澳大利亚州的香烟广告量要高得多；（ii）当立法行动受到威胁时，西澳大利亚州的广告量显著增加，并且在该法案未通过之前一直保持在很高的水平；（iii）在接受调查的昆士兰州报纸上刊登的香烟广告数量在1981年至1983年期间有所下降。呈现这些研究结果是为了支持以下观点：烟草行业进行了有力且有组织的攻击以挫败拟议的立法；文中讨论了其采取的手段。
