What children say when the teacher is not around: conflicting goals in social comparison and performance assessment in the classroom.

Naturalistic observations and interviews with children in kindergarten, first, second, and fourth grades were used to examine developmental shifts in the focus of social comparison and the expression of comparative and evaluative interests in relation to possibly conflicting goals. First, observers coded the content of peer exchanges and direction of visual gaze during class work times. Children were then interviewed about help seeking and reading performance in the classroom. Classroom observations revealed that comparisons related to personal aspects of peers declined with age, whereas evaluative comments and comparisons related to performance assessment increased sharply in first grade. In the higher grades, blatantly evaluative and comparative statements decreased, whereas more subtle and functional performance-related exchanges continued to increase. Interviews showed that differences in classroom behaviors were associated with knowledge of classroom performance hierarchies, the salience of general ability, and self-evaluation. The data patterns are interpreted in terms of two converging processes: self-socialization and goal conflict. Implications for social comparison theory are also discussed.