Jiang Xiufang, Gossage Mollie G
School of Law and Sociology, Xihua University, Chengdu, Sichuan, China.
Chengdu Research Center for Psychosocial Services, Chengdu, Sichuan, China.
Front Psychol. 2025 Apr 16;16:1489481. doi: 10.3389/fpsyg.2025.1489481. eCollection 2025.
The sustainable development of tourism in ethnic minority regions critically hinges on local residents' adoption of environmentally and culturally responsible behaviors, yet the mechanisms and boundary conditions of the interplay among these core elements are unclear.
This empirical study integrates the theory of planned behavior (TPB), social capital theory (SCT), place attachment theory (PAT), and relative deprivation theory (RDT) to investigate factors influencing environmentally and culturally responsible behavior (RB) among residents in western Sichuan, China. Data were collected via an online survey of residents.
Survey data reveal that environmental and cultural attitudes (ECA), government trust (GT), and place attachment (PA) directly promote RB, with perceived tourism impact (PTI) mediating these relationships. Additionally, relative deprivation (RD) moderates the influence of GT and PA on RB, as well as the mediating effect of PTI on the pathways from ECA and PA to RB.
This study contributes to the existing literature on tourism sustainability and destination resident behavior by illustrating that improving local responsibility requires strengthening cultural attitudes in addition to environmental attitudes, building local trust in the government, and fostering place attachment. Furthermore, the effectiveness of these goals depends on mitigating communities' relative deprivation. These findings are significant for both theory and practice, and the conclusion contains policy insights and practical strategies for the sustainable development of ethnic minority area tourism communities.
少数民族地区旅游业的可持续发展严重依赖于当地居民采取对环境和文化负责的行为,然而这些核心要素之间相互作用的机制和边界条件尚不清楚。
本实证研究整合了计划行为理论(TPB)、社会资本理论(SCT)、地方依恋理论(PAT)和相对剥夺理论(RDT),以调查影响中国川西地区居民环境和文化责任行为(RB)的因素。通过对居民的在线调查收集数据。
调查数据显示,环境与文化态度(ECA)、政府信任(GT)和地方依恋(PA)直接促进RB,感知旅游影响(PTI)在这些关系中起中介作用。此外,相对剥夺(RD)调节了GT和PA对RB的影响,以及PTI在从ECA和PA到RB的路径中的中介作用。
本研究通过表明提高地方责任感除了需要强化环境态度外,还需要加强文化态度、建立地方对政府的信任以及培养地方依恋,为现有的旅游可持续性和目的地居民行为的文献做出了贡献。此外,这些目标的有效性取决于减轻社区的相对剥夺感。这些发现对理论和实践都具有重要意义,结论包含了少数民族地区旅游社区可持续发展的政策见解和实际策略。