Measuring the size of mental images.

Mental images seem to have a size; the experimental problem was to map that image size onto a scale of physical measurement. To this end, two experiments were conducted to measure the size of mental images in degrees of visual angle. In Experiment 1, college students employed light pointers to indicate the horizontal extent of projected mental images of words (the letter string, not the referent). Imagined words covered about 1.0 degress of visual angle per letter. In Experiment 2, a more objective eye-movement response was used to measure the visual angle size of imagined letter strings. Visual angle of eye movement was found to increase regularly as the letter distance between the fixation point and a probed letter position increased. Each letter occupied about 2.5 degrees of visual angle for the four-letter strings in the control/default size condition. Possible relations between eye movements and images are discussed.