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有效的公共关系有助于建立您的业务。

Effective public relations that work to build your practice.

作者信息

Powell R

出版信息

J Am Optom Assoc. 1982 Jul;53(7):577-9.

PMID:7119348
Abstract

Work actively to promote your practice externally, using ideas with which you feel comfortable. Develop internal public relations that include a review of your own doctor/patient relationships, proper telephone etiquette that is effective, assistant training, and patient communications. Attend practice management seminars and always try to incorporate at least one new idea into your office routine after each meeting. Read, think about innovation, and be honest, sincere, and enthusiastic!! You and your patients will benefit!

摘要

积极努力在外部推广你的业务,运用你觉得自在的理念。开展内部公共关系工作,包括审视你自己与医生/患者的关系、有效的得体电话礼仪、助理培训以及与患者的沟通。参加业务管理研讨会,每次会后都要努力至少将一个新想法融入你的办公室日常工作中。阅读、思考创新,保持诚实、真诚和热情!!你和你的患者都会受益!

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