Millstein C B
J Hist Dent. 1998 Jul;46(2):79-83.
In the early nineteen fifties prepaid dental health insurance came of age on the West Coast. Because of the hard work of members of the Massachusetts Dental Society, dental insurance became available in Massachusetts in 1966. During the early eighties the Massachusetts Dental Service Corporation completed its separation from the dental society, and in 1985 achieved its independence from their management company, Blue Cross. This paper highlights the creative growth strategies of the start up company, Delta Dental of Massachusetts, that over the past decade has become the number one dental insurance group statewide.
20世纪50年代初，预付牙科健康保险在西海岸发展成熟。由于马萨诸塞州牙科协会成员的辛勤努力，1966年马萨诸塞州开始提供牙科保险。20世纪80年代初，马萨诸塞州牙科服务公司完成了与牙科协会的分离，并于1985年实现了与管理公司蓝十字的独立。本文重点介绍了初创公司马萨诸塞州三角洲牙科的创新增长策略，在过去十年里，该公司已成为全州第一大牙科保险集团。
