Dolinsky A L
College of Business Administration, Fairleigh Dickinson University.
J Health Care Mark. 1991 Mar;11(1):31-6.
The author extends importance-performance analysis by including competitors' performance. He demonstrates its value by applying it to a national sample of HMO members. Findings indicate that inappropriate strategies may result if a competition dimension is not included in the analysis.
作者通过纳入竞争对手的表现来扩展重要性-表现分析。他将其应用于一组全国性的健康维护组织(HMO)成员样本,以此证明了该分析方法的价值。研究结果表明,如果在分析中不纳入竞争维度,可能会导致不恰当的策略。