Marx T G
Long Range Plann. 1991 Aug;24(4):21-8. doi: 10.1016/0024-6301(91)90003-7.
The purpose of this article is to explore the reasons for the decline in the importance and practice of strategic planning across American industry. The article identifies numerous bureaucratic obstacles to effective planning, and suggests how these obstacles can most effectively be eliminated by attacking their root causes. The article points out the risks to the planning process that are created by attempts to eliminate these obstacles. But, it concludes that unless these obstacles are removed and the promised financial returns from strategic business planning realized, the decline of long-term strategic business planning will continue.
本文旨在探究美国工业界战略规划的重要性及实践呈下降趋势的原因。文章指出了有效规划面临的诸多官僚主义障碍,并提出如何通过直击其根源来最有效地消除这些障碍。文章指出了试图消除这些障碍给规划过程带来的风险。但是,文章得出结论,除非消除这些障碍并实现战略商业规划所承诺的财务回报,否则长期战略商业规划的衰落将持续下去。