Toward the year 2000 and beyond: AHRA (American Healthcare Radiology Administration) strategic planning and management.

This report, from the Chairman of the 1991-92 Long Range Planning Committee, outlines the AHRA's strategic plan. Mr. Schwartz presents some strategic management challenges and self-assessment models and identifies the key trends impacting radiology management. He also defines the AHRA's customers and competitors, products and services, strengths and weaknesses, and presents the AHRA's "distinctive competence" statement, which identifies the major assets of the association. He concludes with an outline of the AHRA's five primary businesses.