Cockerill A
Fund Raising Manage. 1980 Aug;11(6):24-5, 30.
Long range case histories of development programs show successful capital campaigns have boosted annual gifts as well. The author outlines his thoughts on essential elements in planning today's capital campaign using donor financial planning.
长期发展项目的案例历史表明,成功的资本募集活动也增加了年度捐赠。作者概述了他对在当今资本募集活动规划中运用捐赠者财务规划的关键要素的看法。