Wann D L, Ensor C L, Bilyeu J K
Department of Psychology, Murray State University, KY 42071, USA.
Percept Mot Skills. 2001 Oct;93(2):451-4. doi: 10.2466/pms.2001.93.2.451.
Research indicates that both highly and lowly identified fans are more likely to be intrinsically than extrinsically motivated and that highly identified fans have a particularly strong inclination for intrinsic motivation. The current investigation was designed to extend this work by examining the relationship between level of identification and one's intrinsic and extrinsic motives for originally following a sport team. Preference for intrinsic motives for originally following a team should be highest among those high on team identification. 88 participants completed questionnaires containing the Sport Spectator Identification Scale and items assessing their intrinsic and extrinsic motives for originally identifying with a team. Analyses provided clear support for the hypotheses.
研究表明，高度认同和低度认同的粉丝都更有可能出于内在而非外在动机，且高度认同的粉丝对内在动机有着尤为强烈的倾向。当前的调查旨在通过研究认同程度与最初追随运动队的内在和外在动机之间的关系来拓展这项工作。在球队认同度高的人群中，最初追随球队的内在动机偏好应该是最高的。88名参与者完成了包含体育观众认同量表以及评估他们最初认同某支球队的内在和外在动机的项目的问卷。分析结果为这些假设提供了明确支持。
