Synesthetic color experiences influence memory.

We describe the extraordinary memory of C, a 21-year-old student who experiences synesthetic colors (i.e., photisms) when she sees, hears, or thinks of digits. Using three matrices of 50 digits, we tested C and 7 nonsynesthetes to evaluate whether C's synesthetic photisms influence her memory for digits. One matrix consisted of black digits, whereas the other two matrices consisted of digits that were either incongruent or congruent with the colors of C's photisms. C's recall of the incongruently colored digits was considerably poorer than her recall of either the black or the congruently colored digits. The 7 nonsynesthetes did not show such differences in their recall of the matrices. In addition, when immediate recall of the black digits was compared with delayed recall of those digits (48 hr), C showed no decrease in performance, whereas each of the nonsynesthetes showed a significant decrease. These findings both demonstrate C's extraordinary memory and show that her synesthetic photisms can influence her memory for digits.