Day L
Health Visit. 1992 Aug;65(8):270-2.
Despite its long history, health visiting still suffers a low public and professional profile; few people know what health visitors do. In the first of a four-part series LIZ DAY argues that health visitors should adopt commercial marketing strategies to 'sell' their services to the public, to NHS managers and to primary health care colleagues. She suggests ways to adapt these commercial sales techniques to an NHS context.
尽管健康访视有着悠久的历史，但它在公众和专业领域的知名度仍然较低；很少有人知道健康访视员的工作内容。在一个分为四部分的系列文章的第一篇中，莉兹·戴认为健康访视员应该采用商业营销策略，向公众、国民保健服务体系（NHS）管理人员以及初级医疗保健同事“推销”他们的服务。她提出了一些方法，以将这些商业销售技巧应用于国民保健服务体系的环境中。
