• 文献检索
  • 文档翻译
  • 深度研究
  • 学术资讯
  • Suppr Zotero 插件Zotero 插件
  • 邀请有礼
  • 套餐&价格
  • 历史记录
应用&插件
Suppr Zotero 插件Zotero 插件浏览器插件Mac 客户端Windows 客户端微信小程序
定价
高级版会员购买积分包购买API积分包
服务
文献检索文档翻译深度研究API 文档MCP 服务
关于我们
关于 Suppr公司介绍联系我们用户协议隐私条款
关注我们

Suppr 超能文献

核心技术专利：CN118964589B侵权必究
粤ICP备2023148730 号-1Suppr @ 2026

文献检索

告别复杂PubMed语法，用中文像聊天一样搜索，搜遍4000万医学文献。AI智能推荐，让科研检索更轻松。

立即免费搜索

文件翻译

保留排版，准确专业，支持PDF/Word/PPT等文件格式，支持 12+语言互译。

免费翻译文档

深度研究

AI帮你快速写综述，25分钟生成高质量综述，智能提取关键信息，辅助科研写作。

立即免费体验

Smokers respond to anti-tobacco mass media campaigns in NSW by calling the Quitline.

作者信息

Cotter Trish, Perez Donna A, Dessaix Anita L, Bishop James F

机构信息

Cancer Prevention, Cancer Institute New South Wales, Australia.

出版信息

N S W Public Health Bull. 2008 Mar-Apr;19(3-4):68-71. doi: 10.1071/nb07098.

DOI:10.1071/nb07098
PMID:18507970
Abstract

OBJECTIVE

One aim of the anti-tobacco mass media campaigns in NSW is to increase the numbers of smokers calling the Quitline to seek assistance to quit.

METHODS

Investigation of the relationship between the weight of television advertising (Target Audience Rating Points: TARPs) and number of calls to the Quitline.

RESULTS

There is a high correlation between weekly Quitline calls and TARPs.

CONCLUSIONS

Anti-tobacco mass media campaign advertising that promotes the Quitline number encourages smokers to seek assistance to quit.

摘要

相似文献

1
Smokers respond to anti-tobacco mass media campaigns in NSW by calling the Quitline.
N S W Public Health Bull. 2008 Mar-Apr;19(3-4):68-71. doi: 10.1071/nb07098.
2
Uptake and effectiveness of the Australian telephone Quitline service in the context of a mass media campaign.在一场大众媒体宣传活动背景下澳大利亚电话戒烟热线服务的接受情况与效果
Tob Control. 2003 Sep;12 Suppl 2(Suppl 2):ii53-8. doi: 10.1136/tc.12.suppl_2.ii53.
3
The effectiveness of television advertising campaigns on generating calls to a national Quitline by Māori.电视广告活动对促使毛利人拨打全国戒烟热线的有效性。
Tob Control. 2005 Aug;14(4):284-6. doi: 10.1136/tc.2004.010009.
4
Generating Quitline calls during Australia's National Tobacco Campaign: effects of television advertisement execution and programme placement.在澳大利亚全国烟草运动期间产生戒烟热线电话：电视广告执行和节目编排的影响。
Tob Control. 2003 Sep;12 Suppl 2(Suppl 2):ii40-4. doi: 10.1136/tc.12.suppl_2.ii40.
5
The relation between media promotions and service volume for a statewide tobacco quitline and a web-based cessation program.全州范围内的烟草戒烟热线和基于网络的戒烟计划的媒体推广与服务量之间的关系。
BMC Public Health. 2011 Dec 16;11:939. doi: 10.1186/1471-2458-11-939.
6
The impact of a state-sponsored mass media campaign on use of telephone quitline and web-based cessation services.一项由政府资助的大众媒体宣传活动对电话戒烟热线及网络戒烟服务使用情况的影响。
Prev Chronic Dis. 2014 Dec 24;11:E225. doi: 10.5888/pcd11.140354.
7
Increases in quitline calls and smoking cessation website visitors during a national tobacco education campaign--March 19-June 10, 2012.在 2012 年 3 月 19 日至 6 月 10 日期间，全国烟草教育运动期间戒烟热线电话和戒烟网站访问量增加。
MMWR Morb Mortal Wkly Rep. 2012 Aug 31;61(34):667-70.
8
Investigating the relation between placement of Quit antismoking advertisements and number of telephone calls to Quitline: a semiparametric modelling approach.探究戒烟广告投放位置与戒烟热线电话数量之间的关系：一种半参数建模方法。
J Epidemiol Community Health. 2006 Feb;60(2):180-2. doi: 10.1136/jech.2005.038109.
9
Antismoking television advertising and socioeconomic variations in calls to Quitline.反吸烟电视广告与戒烟热线呼叫中的社会经济差异。
J Epidemiol Community Health. 2007 Apr;61(4):298-301. doi: 10.1136/jech.2005.043380.
10
The Dose-Response Relationship Between Tobacco Education Advertising and Calls to Quitlines in the United States, March-June, 2012.2012年3月至6月美国烟草教育广告与戒烟热线求助电话之间的剂量反应关系
Prev Chronic Dis. 2015 Nov 5;12:E191. doi: 10.5888/pcd12.150157.

引用本文的文献

1
How can a coordinated regional smoking cessation initiative be developed and implemented? A programme logic model to evaluate the '10,000 Lives' health promotion initiative in Central Queensland, Australia.如何制定和实施协调一致的区域性戒烟计划？评估澳大利亚昆士兰州中部“一万条生命”健康促进计划的方案逻辑模型。
BMJ Open. 2021 Mar 26;11(3):e044649. doi: 10.1136/bmjopen-2020-044649.
2
Evaluation of anti-smoking television advertising on tobacco control among urban community population in Chongqing, China.中国重庆城市社区人群中控烟电视广告对烟草控制的评估。
Tob Induc Dis. 2015 Sep 4;13(1):31. doi: 10.1186/s12971-015-0057-4. eCollection 2015.
3
Systematic review of health branding: growth of a promising practice.
健康品牌的系统评价：一种有前景实践的发展
Transl Behav Med. 2015 Mar;5(1):24-36. doi: 10.1007/s13142-014-0272-1.
4
Promoting tobacco cessation and smoke-free workplaces through community outreach partnerships in Puerto Rico.通过在波多黎各建立社区外展合作伙伴关系来促进戒烟和无烟工作场所。
Prog Community Health Partnersh. 2014 Summer;8(2):157-68. doi: 10.1353/cpr.2014.0032.
5
Traditional and innovative promotional strategies of tobacco cessation services: a review of the literature.戒烟服务的传统与创新推广策略：文献综述
J Community Health. 2014 Aug;39(4):800-9. doi: 10.1007/s10900-014-9825-y.