Department of Communication, Purdue University, Beering Hall 2144, 100 N. University Street, West Lafayette, IN 47907, USA.
J Health Commun. 2010 Mar;15(2):136-51. doi: 10.1080/10810730903528025.
Cancer stories (N = 5,327) in the top 50 U.S. newspapers were analyzed by a team of four coders and the results were compared with the earliest analyses of this type (from 1977 and 1980). Using cancer incidence rates as a comparison, three cancers were found to be consistently underreported (male reproductive, lymphatic/Hodgkin's, and thyroid) and four cancers were found to be consistently overreported (breast, blood/Leukemia, pancreatic, and bone/muscle). In addition, cancer news coverage consistently has focused on treatment rather than on other aspects of the cancer continuum (e.g., prevention), portrayed lifestyle choices (e.g., diet, smoking) as the most common cancer risk factor, and rarely reported incidence or mortality data. Finally, the data were compatible with the idea that personalization bias (e.g., celebrity profiles, event coverage) may explain some news coverage distortions.
对美国前 50 大报纸中的癌症报道（N=5327），由四人组成的编码团队进行了分析，并将结果与这一类型的最早分析（1977 年和 1980 年）进行了比较。使用癌症发病率作为比较，发现有三种癌症的报道一直不足（男性生殖、淋巴/霍奇金和甲状腺），而有四种癌症的报道一直过多（乳腺、血液/白血病、胰腺和骨骼/肌肉）。此外，癌症新闻报道一直侧重于治疗，而不是癌症连续体的其他方面（例如预防），将生活方式选择（例如饮食、吸烟）描绘为最常见的癌症风险因素，很少报告发病率或死亡率数据。最后，数据与个性化偏差（例如名人简介、事件报道）可能解释一些新闻报道扭曲的观点是一致的。
