Department of Oral Surgery, Bernhard Gottlieb School of Dentistry, Medical University of Vienna, Waehringer Strasse 25a, Vienna, Austria.
Clin Oral Implants Res. 2011 Feb;22(2):223-9. doi: 10.1111/j.1600-0501.2010.02035.x. Epub 2010 Nov 19.
Little is known about the level of information on implant dentistry in the public. A representative opinion poll on dental implants in the Austrian population was published in 2003 (Clinical Oral Implants Research 14:621-642). Seven years later, the poll was rerun to assess the up-to-date information level and evaluate recent progress and trends in patients' mindset on dental implants.
One thousand adults--representative for the Austrian population--were presented with a total of 19 questionnaire items regarding the level and the sources of information about dental implants as well as the subjective and objective need for patient information.
Compared with the survey of 2003, the subjective level of patient information about implant dentistry has significantly increased in the Austrian population. The patients' implant awareness rate was 79%. The objective level of general knowledge about dental implants was still all but satisfactory revealing unrealistic patient expectations. Three-quarters trusted their dentists for information about dental implants, while one-quarter turned to the media. The patients' wish for high-quality implant restorations was significantly higher than in 2003, yet the majority felt that only specialists should perform implant dentistry.
This representative survey reveals that dentists are still the main source of patient information, but throws doubt on the quality of their public relations work. Dentists must improve communication strategies to provide their patients with comprehensible, legally tenable information on dental implants and bridge information gaps in the future.
公众对种植牙的了解程度鲜为人知。2003 年发表了一项针对奥地利人群的种植牙代表性民意调查(临床口腔种植研究 14:621-642)。七年后,重新进行了民意调查,以评估最新的信息水平,并评估患者对种植牙观念的最新进展和趋势。
1000 名成年人-代表奥地利人口-共接受了 19 项问卷,内容涉及种植牙的信息水平和来源,以及患者对信息的主观和客观需求。
与 2003 年的调查相比,奥地利人群对种植牙的主观信息水平显著提高。患者对种植牙的认识率为 79%。对种植牙一般知识的客观水平仍不尽人意,显示出不切实际的患者期望。四分之三的患者信任牙医提供种植牙信息,而四分之一的患者则求助于媒体。患者对高质量种植牙修复的需求明显高于 2003 年,但大多数人认为只有专家才能进行种植牙。
这项代表性调查表明,牙医仍然是患者信息的主要来源,但对其公关工作的质量提出了质疑。牙医必须改进沟通策略,为患者提供易懂、合法的种植牙信息,并在未来弥合信息差距。